Privacy Policy

Last Updated: April 4, 2026 

Elizabeth Wende Breast Care, LLC (“EWBC,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard information through our website at ewbc.com. 

This policy applies only to non-medical information collected through our website. 

HIPAA and Medical Information

This Privacy Policy does not apply to medical information (protected health information or “PHI”). 

Medical information is protected under HIPAA and is governed by EWBC’s HIPAA Notice of Privacy Practices, which is available on our website or upon request. 

Patients are encouraged not to submit sensitive medical information through website forms or general communications unless specifically directed to do so through a secure system. 

Information We Collect

Information You Voluntarily Provide 

We may collect personal information when you: 

  • Request information about our services 
  • Submit a contact or appointment request 
  • Subscribe to communications 
  • Apply for a position 
  • Contact us with questions or comments 

Automatically Collected Information

Like most websites, we collect limited technical information such as: 

  • IP address 
  • Browser type 
  • Pages visited 
  • Date and time of access 

This information helps us: 

  • Improve website performance 
  • Understand how visitors use the site 
  • Maintain security 

How We Use Information

We use collected information to: 

  • Respond to inquiries and appointment requests 
  • Improve website functionality and content 
  • Maintain website security 
  • Comply with applicable legal and regulatory requirements 

We do not use website-collected data for medical decision-making. 

Cookies and Website Analytics

EWBC uses standard website technologies such as cookies and analytics tools to enhance site functionality and understand how visitors use the website. 

These tools may collect information such as: 

  • Browser type 
  • Pages visited 
  • Time spent on the site 

This information is used for internal website improvement only. 

EWBC does not use website data for medical-based targeting or profiling. 

You can control cookies through your browser settings. 

Disclosure of Information

We may share non-medical personal information with: 

  • Service providers who support website operations (e.g., hosting, analytics) 
  • Legal or regulatory authorities when required by law 
  • Third parties as necessary to protect EWBC’s rights, safety, and security 

We do not sell personal information. 

Security of Information

EWBC uses reasonable administrative, technical, and physical safeguards to protect information collected through the website. 

Links to Other Websites

Our website may contain links to third-party websites. These sites have their own privacy practices, and EWBC is not responsible for their content or policies. 

Children’s Privacy

This website is intended for individuals age 13 and older. If we become aware that personal information has been collected from a child under 13, we will take appropriate steps to delete it. 

Changes to This Policy

We may update this Privacy Policy as needed. Updates will be posted on this page with a revised effective date. 

Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact: 

Elizabeth Wende Breast Care 
Phone: (585) 442-2190 

For questions related to your medical information or your rights under HIPAA, please refer to our HIPAA Notice of Privacy Practices or contact: 

Shannon DeMay 
Email: sdemay@ewbc.com 
Phone: (585) 758-7027